Discover Ways through Which you can Build an Online Brand without a Website
It is estimated that there are over 200 million websites in existence today. Can you imagine for a second how it would be like if everyone in the world had a website? It is without a shadow of a doubt very important to have a website at this time and age. It is through a website that your customers get to have a feel of what you have in store for them. Sadly, setting up a website can be very expensive today especially since you must have the best first impression on the first contact.
Branding yourself via a professionally designed website gives you an opportunity to easily customize it for your needs. Perhaps you may argue there are free website builders such as WordPress that allows you have this site for free; but what is there at stake for you? Unfortunately, with the stiff competition out there when it comes to professionally done sites, no doubt the free DIY option may not be your best bet. Here is a guide to get you started on online branding even when you don’t have a website.
A decade or so ago, social media platforms were for connecting with family and friends, sharing photos of you and your cute fur baby and yes, stalking that crush of yours that broke your heart. No doubt social media networks are the real deal when it comes to branding yourself and your business online. It can make or break your career and can also build or crush your business. You must know the many platforms available at your disposal today, the likes of Instagram, Snapchat, LinkedIn, Pinterest, Facebook and Twitter to mention just a few. Each of these platforms has its pros and cons depending on your choice and goals. First and foremost you need to identify your online branding goals. Your goals could be starting to sell your products, starting a business in the future, or simply attracting a potential employer.
The second way through which you can brand yourself online without a website is through Youtube. Google (which owns youtube) tends to rank its videos high when search keywords are related to our Youtube videos. Just ensure you are uploading video clips that are relevant to your brand, and you will be well on your way to getting targeted traffic.
If you don’t know how to brand yourself online even after reading this article, it could be time to engage the services of an online marketing/branding agency. Luckily, there are several agencies out there that can help you create the perfect brand online.